Help I Need More Clients Interested and Buying My Services!
Understand Consumer Buying Behavior and How To Build Your Business
Got Marketing Ineptitude?
Do what your competition fears most and Implement a system into your business and control your strategic marketing content.
If you cannot articulate what you offer and do best and how you differentiate yourself from your competition then you will always be just competing on price because of marketing ineptitude!
Click the "Preview Button" below and learn how you can get the skills and knowledge you need to implement effective changes today
Your Instructor
Before following my passion into small business and non-profit management, I enjoyed a distinguished career in the hospitality industry holding executive positions all over the world. My real passion in my corporate role was the identification and development of female talent in the workplace. I enjoyed managing and coaching my team through both their personal and professional development and loved watching the process of female empowerment and growth at a high level of management. Along with my business degrees from Oxford Brooks University my professional credentials include; ISSA Certified Fitness Trainer, ISSA Transformation Specialist and Nutritional Coach. I am also Six Sigma Black Belt Certified specializing in data analysis and process improvement. I also carry the International Training Board (HCITB) certified people trainer qualification at levels TS1, TS2 & TS3 and am a certified Facilitator and Project Manager. In addition, I was recognized for my outstanding contribution to the business community and honored with a Fortune 500 Company Leadership award for my accomplishments.
As the founder and President of, The Pet Professional Guild, DogNostics Education and The DogSmith, I have substantial leadership experience in business management and administration particularly in the non-profit sector which encompasses my role as the President of Doggone Safe, a non-profit educational organization. I have had numerous articles published, and some have been featured in many publications including The New York Times. I have also authored five books, my most recent project going to publication in 2019 titled: Pet Training and Behavior Consulting: A Model for Raising the bar to Protect Professionals, Pets and Their People.
Course Curriculum
-
StartWhat you'll learn in this course
-
Start6 Key Points - Let's Get Aligned! (12:17)
-
StartMarketing Ineptitude (18:00)
-
StartWhy Bad Ads Work! (3:26)
-
StartSo What Does Work & Much More Effectively? (12:04)
-
StartChange What You Are Saying (5:56)
-
StartWhy Does John Smith Buy? (5:24)
-
StartHiss - Understand Hot Buttons (10:01)
-
StartYou Must Know Your Why! (13:06)
-
StartAn Introduction to IEEO (16:34)
-
StartCase Study - A Critical Review (4:21)
-
StartTips & Your 5 Action Points (11:03)